Emotive Context
Learn “Real” Language
Using our linguistic algorithms, we listen to communication streams to understand how people are actually communicating. We then extract emotional context – fragments of text that create emotion.
Build Lexicons
Data Analysis
This is where we sprinkle our magic! We build lexicons to map a language layered with an array of emotions which are used in the process to determine emotion in text.
Measure Subjectivity
Human Powered
Sentiment fails when people don’t agree. We solve this by empowering our own community to give us their emotional responses to contextual terms. It’s a finely tuned crowdsourcing system with our own workflows for quality.
Real Time Delivery
Sentiment Blackbox
With a multi-tiered cloud environment, we deliver near realtime results of current emotional sentiments for any piece of text. Just plug it in and it will scale to your demand.